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Monthly Archives: March 2012

Real Estate Internet Audience in South Africa

 Majority of the audience on real estate sites comfortably navigated the Internet for transactional activities and services Effective Measure, the leading provider of digital media planning solutions in emerging markets, today provided insight into the sophisticated online habits of South African audiences who visited Real Estate websites. Activities requiring confident knowledge of the Internet, Read more…

Effective Measure Data for February 2012

SA Unique Browsers 14,708,417 SA Page Views 453,773,181 Mobile Unique Browsers 1,837,047 Mobile Page Views 43,968,491 The above figures are for traffic across DMMA member sites for February 2012.

Purple Cow to manage The Foschini Group’s reputation online

Purple Cow Communications, a leading Internet marketing company in South Africa, has been chosen by TFG (The Foschini Group) to monitor, measure and manage the online reputation of the retail giant’s 16 retail brands, namely: @home, @homelivingspace, American Swiss, donna-claire, Duesouth, exact!, Fabiani, Fashion Express, Foschini, Luella, Markham, Matrix, sportscene, Sterns and Totalsports. By partnering Read more…

Student Brands membership

Student Brands is now a member of: Direct Marketing Association of South Africa (DMSA) The Digital Media and Marketing Association (DMMA) We are ABC certified and BEE compliant. In short this means that we can help you extend your voice beyond your current reach.

Lighthouse Digital @ Initiative Media extends its service offering

“Over the last few years, digital media has shown to be deepening its reach and is emerging as a vital component to the marketing strategies of many leading South African brands,” says Aaron Van Schaik, Managing Director of Lighthouse Digital. This widespread recognition of digital media has allowed Lighthouse Digital @ Initiative Media to further Read more…

New digital accounts for Liquorice, RedInk

In digital/social media agency appointments, Liquorice has secured 12 more drinks brands from Distell and RedInk Multimedia has won the Altech Autopage account. Following a competitive pitch, Liquorice was awarded the brands Pongrácz, Two Oceans, Richelieu, Drostdy-Hof, Chateau Libertas, Scottish Leader, Van Ryn’s, Viceroy, Collison’s, Black Bottle, Bunnahabhain and Gordon’s. Key services will include digital Read more…

Alastair Otter new IOL editor

Taking over as Independent Online (IOL) editor from Adrian Ephraim is Alastair Otter. Ephraim, who has been Mail & Guardian Online news editor since December 2011, had taken over the IOL editorship Rhys Johnstone in September 2010. Alastair Otter, newly appointed editor of IOL Otter (@alastairotter), who will officially start in April 2012, has had Read more…

Bizcommunity, iafrica.com partner for new jobs portal

Online portals Bizcommunity.com and iafrica.com have joined forces to provide web users with a comprehensive offering of job opportunities. The Jobs Channel – jobs.iafrica.com – will offer users the opportunity to search for jobs across a range of industries in South Africa. This partnership between the mainstream iafrica.com and Bizcommunity, SA’s leading B2B web destination Read more…