JustPlay is a leading online competitions site. It currently has over 280,000 members, an audience of 45,500 Facebook ‘likes’ and over 1,800 followers on Twitter (as at July 2012). Member demographics are 64% female, 36% male.
JustPlay offers its members the opportunity to interact with a variety of brands, and choose whether they’d like to receive more information from each brand presented to them, by answering a few questions each time they enter for a prize. Membership and prize entries are free, and agreeing to be contacted by a questionnaire sponsor (brand) is not a prerequisite for entering prizes.
JustPlay also offers other advertising options, such as brand awareness campaigns via Facebook and Twitter, newsletter features and banner placements.