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South Africa’s leading beauty destination – rubybox.co.za offers a one stop shop where subscribers can experience the luxury of top end beauty products in the comfort of their own home. We cut through the beauty clutter by empowering subscribers with the tools they need when making beauty product purchases.

A unique way for women to try-before-you-buy; rubybox members pay a monthly subscription fee of R100 to receive a monthly box containing personalised, deluxe beauty samples from top international and local beauty brands such as L’Oréal group, Elizabeth Arden and Africology. In addition to the samples, the rubybox team publishes educational editorial content in the online magazine enabling members to get more out of their rubybox experience, while encouraging them to become their own beauty pros. Once members have found a product they love, they can purchase the full-size version in the online boutique, which also offers a personalised shopping service. Additionally members can shop by their personal beauty profile, viewing products only relevant to their beauty needs.

80% of rubybox subscribers are between the ages of 25 and 50, are influencers in their circle of friends and have disposable income to indulge in life’s little luxuries – making rubybox the perfect monthly treat!