Dynamic speakers covered a host of topics relevant to digital publishers, click on presentation links below to download:
Tim Spira – DMMA Head of Publishers: Insights from MIXX 2013 and the IAB Global Summit.
Richard Webb – CEO Effective Measure: DMMA Presentation (Johannesburg) RWebb – 9 October 2013
CT – Melissa van Zyl – Connection Analyst M&C Saatchi Connect:DMMA Annual Conference_Buying Digital, a media planners perspective
Jhb -Scott Gillham – Regional Director Advertising Information Services (AIS) Asia Pacific, Middle East & Africa: AIS Online presentation for DMMA
Roan Mackintosh – Acceleration publisher services in South Africa: DMMA Publisher Conference Presentation_Roan Mackintosh_Acceleration_October 2013 The new advertising ecosystem Once upon a time there were publishers, agencies and advertisers. The internet age did away with all that simplicitynand foist a confusing array of intermediaries into the online advertising landscape. Networks, exchanges, RTBs, demand-side platforms, programmatic marketing… what are these things, why are they important and what will their impact be on the future of online publishing?
CT – Athar Naser – Head of Content Division, Juice Content at Primedia Online Innovations: DevelopmentsinDigital2compressed A Parrington ATHAR_DMMA Native Advertising – EDIT in content marketing including native advertising, technology, and new business models.
Jhb – Loren Braithwaite-Kabosha from the SA Communications Forum: Increasing ICT competitiveness and usage in South Africa: the Challenge and Opportunity
Andrew Parrington – Sales & Marketing Manager Automated Publishing Services: Developments in Digital Publishing Pres A Parrington
Extra – access the TopCar application created by APS at https://itunes.apple.com/us/app/topcar-mag/id669469984?mt=8
Mike van Eck – DMMA Head of Measurement DMMA Measurement Portfolio